Business Week report in their Work-Life Balance segment that, "Women are using their increased economic power to bring about more creative, manageable work schedules."
The article features broadcasters Claire Shipman, of ABC News' Good Morning America, and Katty Kay, of BBC World News America, and how they each struggled prior to deciding to turn down promotions and plum assignments so they could tend to their families.
As the BW article notes, "It wasn't that they weren't ambitious, they just weren't interested in the grueling climb up the corporate ladder. They yearned for a path to success based on results, not hours clocked." They tell tell their story in their book Womenomics: Write Your Own Rules for Success.
Shipman & Kay show the increasing impact of professional women on companies' bottom lines, and give practical advice on how to create "a more sane" work life.
In the BW piece their is an excerpt from the book that looks at the trade-offs many employees are willing to make to get a better work-life balance, and how companies are reacting.
This is a topic that will, hopefully, generate a lot of thoughtful inquiry and a rethinking of our long standing models or organization, management and work.
Purpose-driven leadership demands new ways to collaborate and innovative ways to organize and prioritize work – work that forwards purpose and unleashes every individual's creativity and contribution. When purpose is the driver leaders discover that distributed decision making and an enlivening relationship with being accountable emerges naturally. Being purposefully at work is personally satisfying – only then do we come fully alive at work.
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