A Good Return By Investing In People
Zeynep Ton, an MIT professor, in her recent book The Good Jobs Strategy, reveals that every $1 of salary increase for employees generated $4 to $28 in increased revenue for a major national company. Rather than looking to cut costs by squeezing employees, smart companies look to increase revenue by paying their people fairly and treating them with care and respect.We often hear executives say things like, "people are our most important asset", for those for whom this is a genuine expression of a commitment to people, this is yet more evidence that it is also good business.
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